JED Atlanta Celebrates 40 Years
Strategic Communications | Brand Leadership | Employee Engagement
Developed and led a year-long communications campaign celebrating JE Dunn Atlanta's 40th Anniversary, transforming a milestone celebration into a strategic platform for employee engagement, client relationship building, community impact, and brand visibility.
The initiative included campaign strategy, creative direction, executive communications, internal engagement programs, client-facing events, commemorative branding, and multimedia storytelling. Led development of the anniversary visual identity, including the campaign T-shirt design, directed scripting and production of a retrospective video, and managed communications supporting both employee and client events throughout the year.
The campaign generated more than 600,000 views and reach across digital and social channels and reinforced JE Dunn's legacy, culture, and commitment to the Atlanta community.
