The Carter Work Project 50th Anniversary
Strategic Communications | Community Impact | Media Relations
Led communications strategy surrounding JE Dunn's participation in the 50th Anniversary Jimmy & Rosalynn Carter Work Project, one of the nation's most recognized affordable housing initiatives.
The effort transformed a local volunteer event into a strategic brand and community impact platform through integrated storytelling, executive visibility, employee engagement, media outreach, and social media activation.
By connecting JE Dunn's commitment to service with a nationally recognized legacy, the campaign generated local and national recognition while strengthening the company's reputation as a purpose-driven builder.
